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Privacy Policy

Privacy & Cookies Policy

How We Keep Your Data Safe and Secure

At The BoardRoom Paddle & Surf, we care deeply about your privacy. This statement explains how we collect, use, and protect your personal information. If you have any questions, you can contact our customer service team at customer service.

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Protecting Your Privacy

We are committed to keeping your personal data secure and only using it in ways that respect your rights. Your data is collected and processed to help us serve you better, whether that’s delivering your orders, improving your shopping experience, or keeping you informed about our latest offers.

How We Use Your Information

We may process your personal data for what the law calls “legitimate business interests.” This simply means we use your information to:

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  • Fulfil your orders

  • Improve our website and customer experience

  • Prevent fraud and maintain security

  • Carry out data analysis and track usage trends

  • Run marketing and promotional activities (only if you’ve opted in for emails)

  • Monitor and measure how effective our promotions and advertising are 

                    

We may share your data with trusted third parties to support these functions, such as:

  • Delivery partners and payment providers

  • Marketing and website support agencies

  • IT service providers

  • Regulatory or fraud prevention authorities (where legally required)                         

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We ensure these companies handle your data responsibly and only use it under our instructions. They are bound by confidentiality and data protection obligations.

We never sell your data.


We may share anonymised, aggregated insights, but nothing that could identify you personally.

Marketing Messages

We’ll only send email marketing if you’ve given us clear consent.

You can opt out of marketing at any time by:

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Please note that printed catalogues are prepared in advance, so it may take up to six weeks to stop receiving them. Emails may take a few days to process. You’ll still receive service messages like order confirmations.

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Cookies & Online Tracking

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Our website uses cookies to:

  • Keep track of your cart

  • Remember you when you return

  • Send reminders if you've abandoned your cart (including via SMS, if applicable)

You can manage your cookie preferences in your browser settings.

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Security Measures

 

We use a combination of technology and procedures to keep your data secure, including:

  • SSL encryption for all payment transactions

  • Secure servers and restricted access

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We will never ask you to confirm personal or payment details by email or SMS. If you receive a suspicious message, please contact us right away.

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How Long We Keep Your Data

 

We only keep your information for as long as necessary for example, to:

  • Complete your order

  • Comply with legal obligations

  • Resolve disputes or enforce our policies

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We regularly review our data retention periods and delete or anonymise data when it’s no longer needed.

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Changes to This Policy

 

This privacy statement may be updated from time to time to reflect changes in the law or how we operate. This statement does not form part of any contract to provide services. We may update this statement at any time.

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